The Mill dazzles with Massive-heavy Puma commercial

One shot, forty seconds, one hundred thousand Massive generated extras

Thursday 17 April 2008

When it comes to making commercials with Massive, no one has as much experience as The Mill. Their most recent television commercial featuring Massive - Puma 'Until Then' - features a single dizzying shot, forty seconds long with a whole lot of cutting edge CGI thrown into the mix, including hundreds of thousands of Massive agents featured as extras in the stadium stands.